{"product_id":"karuppu-kavuni-rice","title":"Karuppu Kavuni Rice","description":"\u003cp\u003eAncient. Rare. Unapologetically black.\u003c\/p\u003e\u003cp\u003eKaruppu Kavuni Rice was once reserved for royalty in Tamil Nadu — and one taste tells you exactly why. This deep black heirloom rice is packed with anthocyanins, has a naturally nutty flavour, and turns a stunning deep purple when cooked. It's not just rice. It's a statement.\u003c\/p\u003e\u003cp\u003eUse it for kavuni arisi payasam, black rice pudding, or simply as a nutritious everyday grain that stands out on any plate.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy it's worth adding to your pantry:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eRich in anthocyanins — powerful natural antioxidants\u003c\/li\u003e\n\u003cli\u003eDeep, nutty flavour unlike any regular rice\u003c\/li\u003e\n\u003cli\u003eTurns beautiful purple when cooked\u003c\/li\u003e\n\u003cli\u003eTraditionally used in festive payasam and sweet dishes\u003c\/li\u003e\n\u003cli\u003eNaturally gluten-free and high in fibre\u003c\/li\u003e\n\u003cli\u003eSourced from traditional Tamil farms — no chemicals, no compromise\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAvailable in ½kg and 1kg — rare rice, made accessible.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eFrom ancient Tamil fields to your modern kitchen.\u003c\/em\u003e\u003c\/p\u003e","brand":"Nattrinai organic shop","offers":[{"title":"1\/2kg","offer_id":48157596156163,"sku":"33","price":150.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":48157596188931,"sku":"34","price":290.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/2241\/7155\/files\/image_15e8ab42-53aa-401c-a09b-ed214e28e48a.png?v=1778918750","url":"https:\/\/nattrinaiorganic.com\/products\/karuppu-kavuni-rice","provider":"Nattrinai organic shop","version":"1.0","type":"link"}